Relay is a lean, senior-level marketing practice built on experience, craft, and clarity. No inflated teams, no generic frameworks—just sharp strategy and thoughtful creative shaped to fit each brand, partner, product, or moment.

Every project starts by learning the problem, then building the right solution for it. Sometimes that’s a full campaign. Sometimes it’s a deck, an activation, a content system, or a partnership strategy. Whatever the need, the work is hands-on, focused, and built with intention.

We use modern marketing tools, but we don’t rely on them to think for us. They help us move faster and create smarter, but the quality of the work still comes from judgment, taste, and the ability to see what matters.

  • What it is:

    • Strategic development of investor decks, brand decks, and go-to-market frameworks—translating ideas into clear narratives, sharp positioning, and executable growth plans.

    Value Proposition:

    • Strengthens brand clarity, investor readiness, and market entry with sharp narratives, compelling decks, and actionable go-to-market strategies.

    Where I can help:

    • Brand and investor storytelling through original content creation, narrative development, and high-impact presentation preparation.

    Areas of expertise:

    • Investor Deck

    • Brand Deck

    • GTM

    • What it is:

      • End-to-end digital strategy and execution across YouTube, websites, blogs, email, and podcasts—driving discovery, education, and conversion through owned channels.

    • Value Proposition:

      • Delivers a scalable content engine that increases discoverability, strengthens owned channels, and converts audiences through data-backed digital touchpoints.

    • Where I can help:

      • Strategy, content, and platform development across all digital channels, including original content creation, publishing workflows, and performance analytics.

    • Areas of expertise

      • YouTube

      • Website

      • Blog

      • Email

      • Podcast

    • What it is:

      • Platform-specific creative and publishing across Instagram, Twitter, TikTok, and Reddit—designed to grow audience, spark conversation, and build lasting relevance.

    • Value Proposition:

      • Builds cultural presence and consistent engagement with content engineered for each platform—driving follower growth, conversation, and brand advocacy.

    • Where I can help:

      • End-to-end social execution—strategy, content and asset development, original creative, daily publishing, and data-driven optimization.

    • Areas of expertise:

      • Instagram

      • Twitter

      • Tiktok

      • Reddit

  • What it is:

    • Planning and buying across digital, social, TV, OTT, podcast, and radio to deliver efficient reach, optimized performance, and measurable brand growth.

    Value Proposition:

    • Maximizes impact and efficiency with strategic planning and buying across the full media ecosystem—delivering measurable ROI and brand lift.

    Where I can help:

    • Comprehensive media management: strategy, content and asset development, original creative, budget planning, infrastructure setup, deployment, and analytics.

    Areas of expertise:

    • Digital

    • Social

    • TV/OTT

    • Podcast

    • Radio

    • What it is:

      • Strategic partnership development with celebrities, athletes, creators, artists, organizations, and causes—unlocking reach, credibility, and cultural lift.

    • Value Proposition:

      • Unlocks new reach, trust, and cultural relevance through meaningful partnerships that amplify the brand with the right talent and communities.

    • Where I can help:

      • Partnership strategy and outreach with creators, athletes, and organizations—supported by content development, original creative, publishing, and analytics.

    • Areas of expertise

      • Celebrity/Athlete

      • Creative/Artist

      • Influencer

      • Organization -

      • Cause -

  • What it is:

    • Full-service creative including image systems, video, campaigns, copywriting, and out-of-home executions—delivering cohesive, high-impact visual and narrative storytelling.

    Value Proposition:

    • Provides world-class storytelling through visuals, video, copy, and campaigns—ensuring every touchpoint reinforces brand identity and earns attention.

    Where I can help:

    • Creative strategy and development including copy, imagery, video, and campaign systems—supported by original content creation, publishing, and analytics.

    Areas of expertise:

    • Images -

    • Video -

    • Campaign

    • Copy

    • OOH

  • What it is:

    • Digital and physical brand activations—installations, live events, student engagements, and hybrid experiences—built to create immersive moments and high-value cultural impact.

    Value Proposition:

    • Creates memorable, high-impact brand moments—online and in-person—that deepen emotional connection, drive participation, and generate organic buzz.

    Where I can help:

    • Full activation support: strategic planning, partner and talent outreach, run-of-show building, marketing support, live production, and post-event analytics.

    Areas of expertise:

    • Installment (Digital)

    • Installment (physical)

    • Live digital:

    • Live physical:

    • Student:

  • What it is:

    • Membership development and management across Twitter, Patreon, and Discord, building loyal, engaged communities with ongoing value and two-way dialogue.

    Value Proposition:

    • Transforms audiences into loyal, active members through ongoing value, exclusive access, and structured engagement across membership platforms.

    Where I can help:

    Community-first strategy with platform development, original content, launch support, and ongoing analytics to grow and retain engaged members.

    Areas of expertise:

    • Membership:

    • Twitter

    • Patreon

    • Discord

    • What it is:

      • Comprehensive communications support including press releases, media outreach, interview preparation, and live coverage to shape narrative and secure meaningful visibility.

    • Value Proposition:

      • Expands visibility and credibility through earned media, strong narratives, and expertly managed interviews—positioning clients as leaders in their category.

    • Where I can help:

      • Narrative strategy supported by content creation, press publishing, targeted outreach, and seamless coordination with media partners.

    • Areas of expertise

      • Release

      • Outreach

      • Prep

      • Live support

  • What it is:

    • Retail strategy across wholesale, boutique, event-driven, and digital commerce—crafting experiences that move product, deepen loyalty, and elevate brand presence.

    Value Proposition:

    • Enhances product visibility and sales performance with optimized retail strategies, immersive experiences, and seamless multi-channel execution.

    Where I can help:

    • Retail marketing strategy paired with content creation, product storytelling, partnership development, live retail production, and performance analytics.

    Areas of expertise

    • Wholesale -

    • Event -

    • Boutique -

    • Digital -